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CERTIFICATE PROGRAM 
 

CERTIFIED INNOVATION COACH


 

China’s First Academically Certified Innovation Coach Program: Certified INNOVATION COACH© Postgraduate Diploma in Innovation by Jacobs University, Germany will equip you with the tools to coach teams to bring innovative products, services, and business models alive. Challenge yourself to explore real innovation and cultivate an innovation mindset in your organization.

 

 
 

Learning Outcomes

Learn how to build systematic products, services, business models, and organizations

Apply innovation tools to tough challenges, environments, and diverse groups

Embrace a human-centered mindset to empathize with your customers

Ignite innovation culture in the workplace inspired by Design Thinking

Guide innovation projects for rapid concept innovation

Understand agile leadership and how to work collaboratively and creatively in diverse teams

Identify and adapt the right innovation process and strategy for your business

Target Group

This program is for those aiming to build innovative products, services, business models, and organizational concepts using a creative, collaborative mindset. Design Thinking focuses on human-centered innovation and strategy and is thus highly interdisciplinary. Participants from all industries, functions, and levels of experience are welcome to join this course.

TRAINING CONTENTS - LEVEL 1

Next Date: 15.-18.03.2019
Location: PwC Innovation Center Shanghai
Costs: 34,660 RMB

Level 1 will take you on a deep dive into each phase of the Design Thinking process: empathizing with users, brainstorming ideas, prototyping a solution, and validating it.

HUMAN-CENTERED INNOVATION

  • Traditional vs. Design Approach
  • 6-Step Design Thinking Process
  • Design Principles and Language
  • Best Practice Case Studies from diverse Industries

INNOVATION CHALLENGE

  • Experience a full Design Thinking Cycle
  • Concept iterations based on viability, feasibility, and desirability

CRITICAL THINKING & TRANSFER INTO DAILY BUSINESS

  • Explore areas of application and practice
  • Experiment how to optimize real business challenges with Design Thinking

PROJECT ASSIGNMENT 1

  • Coaching on Level 1
  • Define and prepare project assignments
  • Build project teams and choose mentor

TRAINING CONTENTS - LEVEL 2

Next Date: March 2019
Location: PwC Innovation Center Shanghai
Costs: 34,660 RMB

Level 2 will teach you to apply a blended approach of innovation methods from Lean Startup, Design Thinking, and Service Design. You will also apply digital innovation challenges from the Automotive and Service industries.

PRODUCT VS. SERVICE INNOVATION

  • JTBD Theory
  • 2-3-4D Prototyping
  • Create Customer Experience
  • Visual Thinking

BUSINESS MODEL INNOVATION

  • Business Model Canvas
  • Digital Business Model
  • Value Proposition Canvas
  • Storytelling to Win the Pitch

OPEN INNOVATION FUNNEL

  • Innovation Life Cycle and Adoption
  • Innovation Strategies
  • Organizational Innovation Funnels

PROJECT ASSIGNMENT 2

  • Coaching on Level 2
  • Define and prepare advanced project assignments

TRAINING CONTENTS - LEVEL 3

Next Date: May 2019
Location: Jacobs University Bremen, Germany
Costs: 58,660 RMB

Level 3 will put the pieces of the “innovation puzzle” from Levels 1 and 2 together into a new format called the “5-Day Innovation Sprint.” Additionally, you will learn how to infuse Design Thinking with digital tools.

GOOGLE DESIGN SPRINT

  • Learn how to coach an intense 5-day Design Thinking workshop
  • Work on a real-life challenge from your own company

INNOVATION COACHING TOOLS

  • Learn to apply a variety of Coaching Tools in each phase of the Design Thinking Process
  • Build your individual Innovation Coach toolbox

DESIGN THINKING WORKSHOP PLANNING

  • Asking the right question to define the challenge
  • Iteration through the process
  • Define the right point of view

BECOME A COACH

  • Learn how to coach a team 
  • Structure your own Design Thinking workshop
  • Empathy building, abductive reasoning, and group work

mulan Innovation Lab

mulan Innovation Lab, a Sino-German boutique Innovation Consultancy, located in Shanghai & Berlin. mulan Innovation Lab envisions to build a Sustainable eco-system of customer-centered Intrapreneurs across Germany & China. Clients such as Porsche, Nio, Audi, Ferrero, Heraeus, TUV co-create with the mulan interdisciplinary experts & eco-system in innovation initiatives.

After completing level 3 on the campus of Jacobs University Bremen …

… you will receive your personal university certificate for successful completion.

Our Network

We offer you well-founded, research-based knowledge and at the same time access to our network in business and science. You benefit from our excellent academic research results as well as from our permanent knowledge transfer with national and international companies.

Our Campus

In addition, there is the unique learning atmosphere on our campus: the spacious grounds, the international student body as well as renowned professors offer your company and your employees a professional and personal qualification beyond the usual further education programs.

Our Concept

Last but not least, our didactic concept stands out due to its strong focus on practical applicability and interdisciplinary exchange between the individual fields of competence. With proven learning success, we ensure that both your company and your employees benefit from the training to the greatest extent possible.

Heads

Prof. Dr. Christoph Lattemann

Professor of Business Administration and Information Management

  • Key focus on Digital Transformation and Globalization in businesses
  • Founder and Director of D-Forge, Design Thinking Lab, Jacobs University
  • Specialized in adoption of innovative technologies in strategic management for entrepreneurial businesses and IT models
  • Vice-Director of Confucius Institute Bremen
  • Director of Jacobs Center for the Study of China and Globalization

Elena Andolin Mueller

Innovation Chief, mulan Innovation Lab

  • Founder and CEO of mulan Innovation Leadership Lab
  • ICC Certified Master Coach & Design Thinker with 2,000+ coaching hours
  • 10+ years of experience in Organizational Development and Strategic Consulting for retail and automotive

Head Coaches & Mentors

Anwar Abulizi

Senior Product Localization Expert - Design Thinking Coach - SAP

  • SAP Design Thinking Coach and Facilitator
  • Led 1,000+ workshops for Business Model innovation
  • Co-Founder and host of SAP Design Thinking IdeaLAB and SupportLAB at German Chamber

Alissa Rohrbach

Co-founder of Coaeva and innovation strategist

  • Co-founder of Coaeva Innovation, Berlin, Germany
  • Postgraduate Degree from HPI School of Design Thinking, University of Potsdam
  • 5+ years of leading workshops in Design Thinking and Business Innovation with Fortune 500 companies in Europe and China

Melina Costa

Co-founder of Coaeva and innovation strategist

  • Co-founder of Coaeva Innovation, Berlin, Germany
  • Masters degree in Globalization and Development from the Queen Mary University of London
Certificate Program: Certified Innovation Coach
96,660 RMB
per participant
 
  • Quality training materials
  • Overnight stay in campus housing
  • Learning on our international campus
  • Exclusive evening events
  • University certificate

 

CONNECT WITH US


 


For detailed information get in touch via email

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